On April 9, the first Interwine Roadshow in 2024 was successfully organized at the Westin Hotel in Guangzhou. It was also announcing the opening of this year's Interwine Roadshow programme. Today's Guangzhou roadshow attracted a large number of visitors, reflecting the vitality of the wine market. Distributors came to visit and taste with a positive mindset. They had in-depth exchanges with the exhibiting wineries and importers. The success of Guangzhou roadshow set an optimistic tone for the whole year's exhibition programme. The exhibits in Guangzhou roadshow covered a wide range of categories, in addition to red/white wines, we also have Chinese Baijiu, beer and non-alcoholic sparkling wines. Hundreds of fine wines from Italy, Chile, France, Spain, Australia, New Zealand, Germany, Argentina and other countries won the visitors' praise. The event attracted over 600 wine distributors from the Greater Bay Area to visit. The on-site masterclasses and seminar were exciting. Mr. Liang Jiajun gave a masterclass on "Whisky is more than oak barrels", introducing the source of whisky flavor from different perspectives. Mr. Zhu Weidong hosted a lecture on "Reflections on the Current Situation of the Wine Industry", which provided an insight into the trend of wine industry. The "Australian Wine Development Seminar" invited industry experts to discuss the opportunities and challenges of Australian wine in China. Whisky is more than oak barrels Situation of the Wine Industry Australian Wine Development Seminar The success of the Guangzhou tour is the sign of a promising future. And the second roadshow is coming soon: April 11th, Thursday afternoon, at Foshan Hilton Garden Inn Hotel, looking forward to meeting you there. May 23-25 Area D, Canton Fair Complex The 32nd Interwine Guangzhou Participate in, to explore the potential of Chinese market. CONTACT Tel: +86-20-8428 3513 E-mail: marketing@interwine.org Facebook: @InterWineCn LinkedIn: @Interwine China www.interwine.org



























